10+ Walmart Statistics: Customers, Stores, & More (Latest)
Walmart, the global retail giant, raked in $82 billion in e-commerce sales in fiscal year 2023, showing its huge online presence.
With over 37 million customers daily, it’s a top choice for shoppers and leads with a 25.2% share of the grocery store chain market.
To highlight Walmart’s market dominance, here are the key stats you need to know. 🌎🛒
Walmart Statistics: The Key Data
- Walmart serves over 37 million customers per day and over 230 million customers per week.
- 57% prefer Walmart for groceries, compared to 15% who prefer Amazon.com.
- Walmart is the world’s largest retailer, with over 10,482 locations in 24 countries.
- Walmart controls 6.3% of the US retail ecommerce market and 25.2% of the grocery store chain market.
- In fiscal year 2023, Walmart generated $82 billion in global e-commerce sales.
- In the fiscal year ending January 31, 2023, Walmart’s worldwide revenue was approximately $611 billion.
- 92% of Walmart customers are loyal.
- Walmart Marketplace had over 151,820 sellers in 2022, a 60.21% increase from 2021.
- Walmart Marketplace receives over 120 million unique monthly visitors.
- Walmart’s online sales grew by 74% during the pandemic.
Sources: (Walmart, Super Market News, Corporate, Statista, Forrester, Market Place, Retail Dive.)
Walmart Marketplace Statistics
Walmart Marketplace is booming, with sellers making serious profits and expanding their reach. Check out these key stats that show just how successful sellers are on this platform:
- There are 150K sellers on the Walmart marketplace.
- 95% of Walmart Marketplace sellers have profitable ecommerce businesses.
- 73% of Walmart Marketplace sellers have profit margins higher than 20%.
- More than one-third of Walmart sellers earned between $50,000 and $1 million in e-commerce sales.
- 97% of Walmart sellers offer their products on at least one other ecommerce marketplace.
| Year | Number of Sellers |
| May 2019 | 23,380 |
| May 2020 | 43,810 |
| May 2021 | 91,410 |
| May 2022 | 151,820 |
Sources: (Jungle Scout, Statista)
Walmart Sales by Category
Here’s the breakdown of each category’s percentage share, including grocery, general merchandise, health and wellness, and more:
- Grocery: 58%
- General merchandise: 28.2%
- Health and wellness: 11.1%
- Other: 1.9%
Walmart Grocery Statistics
Walmart’s grocery section is crushing it with major sales and a big slice of the online market. Check out these stats that show how Walmart is dominating and what to expect in the future:
- In 2023, grocery sales accounted for 58.8 percent of the net sales of Walmart.
- Walmart grocery e-commerce accounts for 28.4% of the US online grocery market share.
- In 2025, digital consumers are expected to spend $63.79 billion on Walmart groceries.
Sources: (Drive Research)
Walmart Plus Statistics
Walmart Plus is booming, attracting a wide range of subscribers. Check out these stats to see who’s signing up, from different age groups to household sizes:
- There are 31.8 million Walmart plus subscribers as of 2024.
- 18% of male respondents and 14% of female respondents pay for a Walmart+ membership.
- Among age groups, 23% of respondents aged 18-34, 16% of those aged 35-54, and 10% of those aged 55-65 pay for a Walmart+ membership.
- 39.8% of Walmart+ households have four or more people, while Amazon has 32.3%.
Sources: (1-Prosper’s Survey, eMarketer)
| Quick Overview | Facts |
|---|---|
| Store subscription name | Walmart Plus or Walmart+ |
| Walmart plus launch date | September 15, 2020 |
| Walmart Plus Subscribers | 11.5 Millions (Aug 2022) |
| Walmart Plus Revenue | 2.2 Biliions |
| Walmart Plus Cost | $12.95 a month or $98 a year |
Walmart Plus Member Demographics
Gender:
- Male: 18%
- Female: 14%
Age:
- 18-34: 23%
- 35-54: 16%
- 55-65: 10%
How Many Sellers on Walmart Marketplace
The marketplace has seen a huge increase in sellers, now totaling over 151.82K sellers in 2022 which is a 60.21% increase from last year which stands at 91.41K, reported by Walmart.